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Midagon strengthens its presence in the financial services sector – FiDo Consulting joins Midagon 

Midagon’s strategy is to continue its growth in the Nordics and become a Nordic leader in transformation. As an important step in implementing the strategy, FiDo Consulting, a Swedish business consultancy focusing on the financial sector, is joining Midagon.

FiDo is an independent business consulting expert focusing on the financial services sector serving several of Sweden’s leading banks and insurance companies. Founded in 2017, FiDo employs 17 people in Stockholm. 

Midagon's Group CEO Ilkka Töyrylä says: “Continued growth in Sweden and the strengthening of our business consulting services are key objectives in our strategy. I’m glad to welcome FiDo’s experts and together serve our Swedish and Nordic clients with an even broader expertise and service package.”

Kristian Franzén, Managing Director, Midagon Sweden, says: “The financial services sector is an important growth market for Midagon, with unique challenges when it comes to business development and IT. Fido has built a strong competence and extensive experience in banking and insurance, and I am very happy that we can now include that competence and experience in Midagon and continue our journey together.”  

Building stronger business consulting capabilities

As Midagon and FiDo join forces, we will combine and expand our service offering, skill base and geographical coverage to serve our Nordic clients with broader shoulders.

Mia Söderlund, founding partner responsible for FiDo’s business development will join Midagon Sweden’s management team. Founding partners Katrin Welin and Per-Göran Eriksson will retire after a transition period.

“I’m very excited to join forces with Midagon and combine FiDo’s expertise in banking and insurance with Midagon’s mastery in leading complex transformations. We look forward to creating great added value for our clients and exciting new opportunities for the team.”, says Mia Söderlund.

“This is a great opportunity for both our clients and employees. It is also a good time for me personally to step back and pass the torch to Mia and Midagon’s management, as I will retire later this year. I want to thank the whole FiDo team for the past seven years and can’t wait to see what they can create together with Midagon”, says Katrin Welin.

“It has been fantastic to build and develop FiDo for the last seven years, and I’m very proud of what we have achieved together with our dedicated experts and clients. I wish them the very best in this new phase, as I prepare to retire later this year”, says Per-Göran Eriksson.

The merger between Midagon and FiDo Consulting commenced on April 2, 2024. FiDo Consulting's operations will continue as usual and will gradually integrate into Midagon to create opportunities for synergies.

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