The atmosphere at the Midagon office has been inspired (if slightly subdued) as the team is happily reflecting on Finland’s centenary independence celebrations.
Finland has changed enormously in just 100 years, from desperate poverty and civil war to the most secure country in the world. But how did we come this far in such a relatively short time?
The ideas that have driven Finland for the past century have been, first of all, innovation. If we are to live here, in this extreme environment that offers few natural resources, and to build meaningful lives, we need to work smarter. Finns poached social innovations like maternity care and early education from other countries, but added our own innovative touches that resulted in a healthy, well educated population that remains our main natural resource today.
Another key idea is equality. We’re a small nation and desperately need everyone’s contribution. We need to look after people when they struggle, so that when they get back on their feet they can help someone else.
Right now, there are worrying early signals that we are failing to live by these principles for the future. Our public services are struggling to adapt to technological changes. It is increasingly likely that children born into poor families stay poor in their adult life.
When we discussed this among colleagues at the Midagon office, we all agreed that as individuals we are deeply committed to making Finland’s second century even better than the first. But what can we do as professionals, and as a company?
Innovation is obviously in our DNA at Midagon. We want to help our clients to work smarter, better and more effectively. We are continuously analysing the newest research and industry trends, and looking for fresh but proven ideas to bring to our clients. We keep on updating our tools and methods.
What we can do better is to actively promote equality. We need to continue to build a more diverse team at Midagon and encourage competent people from all backgrounds to work for and with us. We also want to contribute in the civil society and find ways for our experts to use their skills in non-profit work.
What do you think? What can we do to make Finland even better? And what do you plan to do for your country?